What we like

The new 2024 collection: Amplify

The new 2024 collection: Amplify

Amplify! Driven by the electrifying world of sound, our new collection infuses vibrant energy and rich colours into every piece.

The new 2024 collection: Amplify

Amplify! Driven by the electrifying world of sound, our new collection infuses vibrant energy and rich colours into every piece.

Cleansing miso soup recipe

Cleansing miso soup recipe

Miso soup is one of the fundamental dishes in Japanese cuisine. It is part of the traditional Japanese breakfast (with a bowl of rice and pickles) but is also served...

Cleansing miso soup recipe

Miso soup is one of the fundamental dishes in Japanese cuisine. It is part of the traditional Japanese breakfast (with a bowl of rice and pickles) but is also served...

Your purchase backs Jeugdfonds Sport & Cultuur!

Your purchase backs Jeugdfonds Sport & Cultuur!

Every December purchase at SUSAN BIJL supports a child in joining a sports or culture club next year. 20% of our revenue will be donated to the fund!

Your purchase backs Jeugdfonds Sport & Cultuur!

Every December purchase at SUSAN BIJL supports a child in joining a sports or culture club next year. 20% of our revenue will be donated to the fund!

Inside The New Shopping Bag with Hiroka Suyama from style department_

Inside The New Shopping Bag with Hiroka Suyama ...

From time to time we interview users of The New Shopping Bag. In honour of our presentation at the store 'style department_' in Shibuya, Tokyo, we asked store owner Hiroka...

Inside The New Shopping Bag with Hiroka Suyama ...

From time to time we interview users of The New Shopping Bag. In honour of our presentation at the store 'style department_' in Shibuya, Tokyo, we asked store owner Hiroka...

DID SOMEONE SAY CAKE?!

DID SOMEONE SAY CAKE?!

Butterscotch coconut sponge cake (coconut lover or not, this cake is worth a try, according to Robin).

DID SOMEONE SAY CAKE?!

Butterscotch coconut sponge cake (coconut lover or not, this cake is worth a try, according to Robin).

SUSAN BIJL pop-up at style department_ Shibuya, Tokyo

SUSAN BIJL pop-up at style department_ Shibuya,...

Nov 10-23: our fourth SUSAN BIJL pop-up store in Japan this year! 

SUSAN BIJL pop-up at style department_ Shibuya,...

Nov 10-23: our fourth SUSAN BIJL pop-up store in Japan this year! 

From Stash to Tote

From Stash to Tote

How SUSAN BIJL designs emerge from each other. From pouch to bum bag, from stash to tote!

From Stash to Tote

How SUSAN BIJL designs emerge from each other. From pouch to bum bag, from stash to tote!

KASSL EDITIONS X SUSAN BIJL

KASSL EDITIONS X SUSAN BIJL

An exclusive burst of a luxurious reinterpretation of our shopping bag.

KASSL EDITIONS X SUSAN BIJL

An exclusive burst of a luxurious reinterpretation of our shopping bag.

Introducing SHIFT

Introducing SHIFT

Introducing the SHIFT collection and the latest addition, The New Tote Bag! Save the date: September 29th!

Introducing SHIFT

Introducing the SHIFT collection and the latest addition, The New Tote Bag! Save the date: September 29th!

10 years on the Mauritsweg!

10 years on the Mauritsweg!

Our flagship store is moving! With a heavy heart, we bid farewell to our Mauritsweg location, as it's time for a larger space and a fresh beginning. Starting from Monday,...

10 years on the Mauritsweg!

Our flagship store is moving! With a heavy heart, we bid farewell to our Mauritsweg location, as it's time for a larger space and a fresh beginning. Starting from Monday,...

Summery Garden Pea Soup

Summery Garden Pea Soup

This summer, SUSAN BIJL and Chef Monique continue the Dutch tradition of using peas in soup.  

Summery Garden Pea Soup

This summer, SUSAN BIJL and Chef Monique continue the Dutch tradition of using peas in soup.  

Unveiling the Art of Instant Pickling

Unveiling the Art of Instant Pickling

From the tangy and crisp cucumber slices to the delicate sweetness of pickled carrots and rhubarb! An inventive workshop has broadened our palate and inspired us to experiment with flavours even more!

Unveiling the Art of Instant Pickling

From the tangy and crisp cucumber slices to the delicate sweetness of pickled carrots and rhubarb! An inventive workshop has broadened our palate and inspired us to experiment with flavours even more!

Summer vibes radio

Summer vibes radio

Retour de Plage is a radio show on France Musique, broadcasting music you do not often hear on a national radio station.

Summer vibes radio

Retour de Plage is a radio show on France Musique, broadcasting music you do not often hear on a national radio station.

Bum Bag Bash!

Bum Bag Bash!

We are presenting a collection presenting limited editions of The New Bum Bag!

Bum Bag Bash!

We are presenting a collection presenting limited editions of The New Bum Bag!

Installation at AL Gallery, Tokyo

Installation at AL Gallery, Tokyo

This June, we are happy to be in Tokyo at AL Gallery, a beautiful space in Ebisu near Naka-Meguro station, where we have designed a special installation-style exhibition of our products. 6/15...

Installation at AL Gallery, Tokyo

This June, we are happy to be in Tokyo at AL Gallery, a beautiful space in Ebisu near Naka-Meguro station, where we have designed a special installation-style exhibition of our products. 6/15...

Open call! Short skate film contest

Open call! Short skate film contest

July 22nd: an evening of skate & film with Roffa Mon Amour & SUSAN BIJL. Submit your skate film, win a screening! 

Open call! Short skate film contest

July 22nd: an evening of skate & film with Roffa Mon Amour & SUSAN BIJL. Submit your skate film, win a screening! 

スーザン·ベル pop-up at Hiroppa!

スーザン·ベル pop-up at Hiroppa!

SUSAN BIJL in Japan! We open our second pop-up store in Hiroppa park at Hasami Town, located in the south of Japan, on the second biggest isle Kyushu. 

スーザン·ベル pop-up at Hiroppa!

SUSAN BIJL in Japan! We open our second pop-up store in Hiroppa park at Hasami Town, located in the south of Japan, on the second biggest isle Kyushu. 

Artek - Designed to last

Artek - Designed to last

Artek designer Alvar Aalto believed design should be functional and practical but also beautiful and elegant—words to live by. Discover why we added Artek to our collection. 

Artek - Designed to last

Artek designer Alvar Aalto believed design should be functional and practical but also beautiful and elegant—words to live by. Discover why we added Artek to our collection. 

Clean-Up Walk!

Clean-Up Walk!

Join us on May 6th on our clean-up walk in Kralingen, Rotterdam! Together with ‘Het Onverharde Pad’, we will gear up with grabbers and bags to tidy the streets.

Clean-Up Walk!

Join us on May 6th on our clean-up walk in Kralingen, Rotterdam! Together with ‘Het Onverharde Pad’, we will gear up with grabbers and bags to tidy the streets.

(Easter) SUNDAY BUNDAY!

(Easter) SUNDAY BUNDAY!

There will be buns! Our favourite cinnamon buns for Easter, Sundays, Mondays, or whenever you want.

(Easter) SUNDAY BUNDAY!

There will be buns! Our favourite cinnamon buns for Easter, Sundays, Mondays, or whenever you want.

Pop-up store Tokyo March 2023

Pop-up store Tokyo March 2023

On March 3rd, SUSAN BIJL is launching the new collection ‘Insight’ simultaneously in Rotterdam and Tokyo!

Pop-up store Tokyo March 2023

On March 3rd, SUSAN BIJL is launching the new collection ‘Insight’ simultaneously in Rotterdam and Tokyo!

New collection: Insight

New collection: Insight

The new collection, available 03/03/2023.

New collection: Insight

The new collection, available 03/03/2023.

Butternut squash, kale, tahini and orange winter salad

Butternut squash, kale, tahini and orange winte...

A salad?! But it’s cold outside! (Don’t worry, this salad is lukewarm and WORTH IT.)

Butternut squash, kale, tahini and orange winte...

A salad?! But it’s cold outside! (Don’t worry, this salad is lukewarm and WORTH IT.)

Het water komt

Het water komt

’Here Comes The Ocean’ - the slogan from our recent collaboration with Experimental Jetset but also roughly the title of a four-part documentary series that can now be seen on...

Het water komt

’Here Comes The Ocean’ - the slogan from our recent collaboration with Experimental Jetset but also roughly the title of a four-part documentary series that can now be seen on...

IFFR screening tips

IFFR screening tips

IFFR is back in theatres! We’ve selected some films we will definitely watch this year.

IFFR screening tips

IFFR is back in theatres! We’ve selected some films we will definitely watch this year.

Green Friday at Voedseltuin Rotterdam

Green Friday at Voedseltuin Rotterdam

Why we highly recommend spending time at De Voedseltuin Rotterdam (The Food Garden Rotterdam).

Green Friday at Voedseltuin Rotterdam

Why we highly recommend spending time at De Voedseltuin Rotterdam (The Food Garden Rotterdam).

Christmas recipe 2022 from Restaurant Rotonde

Christmas recipe 2022 from Restaurant Rotonde

Amaze yourself with hay! As an annual tradition, we present a delicious Christmas recipe courtesy of a chef or restaurant that we frequent, love and/or admire.

Christmas recipe 2022 from Restaurant Rotonde

Amaze yourself with hay! As an annual tradition, we present a delicious Christmas recipe courtesy of a chef or restaurant that we frequent, love and/or admire.

SUSAN BIJL meets Experimental Jetset

SUSAN BIJL meets Experimental Jetset

The first plans for a collaboration with Experimental Jetset materialised around 2005 when we asked Danny, Marieke and Erwin to design a print using our shopping bag as a canvas.

SUSAN BIJL meets Experimental Jetset

The first plans for a collaboration with Experimental Jetset materialised around 2005 when we asked Danny, Marieke and Erwin to design a print using our shopping bag as a canvas.

On production & materials

On production & materials

In the context of our new collection, HERE COMES THE OCEAN, and our collaboration with Plastic Soup Foundation, we want to shed some light on our production process and the...

On production & materials

In the context of our new collection, HERE COMES THE OCEAN, and our collaboration with Plastic Soup Foundation, we want to shed some light on our production process and the...

Plastic Soup Foundation

Plastic Soup Foundation

10% of the SUSAN BIJL X Experimental Jetset collection revenue will be donated to the Plastic Soup Foundation. Also, stop washing your synthetisch so much or use a Guppyfriend! 

Plastic Soup Foundation

10% of the SUSAN BIJL X Experimental Jetset collection revenue will be donated to the Plastic Soup Foundation. Also, stop washing your synthetisch so much or use a Guppyfriend! 

SUSAN BIJL X Experimental Jetset

SUSAN BIJL X Experimental Jetset

A new collection, launching December 2nd. The slogan “Here Comes the Ocean” is used on the bags and raincoats in a distorted way, wilfully interrupted by the garments’ flashes. 

SUSAN BIJL X Experimental Jetset

A new collection, launching December 2nd. The slogan “Here Comes the Ocean” is used on the bags and raincoats in a distorted way, wilfully interrupted by the garments’ flashes. 

Gift it forward!

Gift it forward!

We collaborated with Fonds Bijzondere Noden Rotterdam to gift shopping bags to households that have less to spend and could use some Christmas generosity. Join us! 

Gift it forward!

We collaborated with Fonds Bijzondere Noden Rotterdam to gift shopping bags to households that have less to spend and could use some Christmas generosity. Join us!