What we like

New special collection: ETNOMANIE by Ellie Uyttenbroek

New special collection: ETNOMANIE by Ellie Uytt...

Next week we will release a special collaboration with ETNOMANIE by Ellie Uyttenbroek. ETNOMANIE is a wordplay capturing the modern-life hysteria of globalization. Along with our celebrated shopping bags and...

New special collection: ETNOMANIE by Ellie Uytt...

Next week we will release a special collaboration with ETNOMANIE by Ellie Uyttenbroek. ETNOMANIE is a wordplay capturing the modern-life hysteria of globalization. Along with our celebrated shopping bags and...

1975: Growing up in Vinex

1975: Growing up in Vinex

In March we launched our new collection ‘1975’, which celebrates Susan Bijl’s year of birth. Most of the names of the collection’s colours speak for themselves, like Volvo, Cleese, Jaws...

1975: Growing up in Vinex

In March we launched our new collection ‘1975’, which celebrates Susan Bijl’s year of birth. Most of the names of the collection’s colours speak for themselves, like Volvo, Cleese, Jaws...

Don’t miss the first ever Rotterdam Vegan Food & Drink Festival

Don’t miss the first ever Rotterdam Vegan Food ...

Next weekend, May 26th and 27th, the first ever Rotterdam Vegan Food & Drink Festival will take place just around the corner from our flagship store.

Don’t miss the first ever Rotterdam Vegan Food ...

Next weekend, May 26th and 27th, the first ever Rotterdam Vegan Food & Drink Festival will take place just around the corner from our flagship store.

New collection ‘1975’ celebrates Susan Bijl’s year of birth

New collection ‘1975’ celebrates Susan Bijl’s y...

We recently launched our new collection ‘1975’. With colour names as Volvo, Oak, Vinex, Cleese, Jaws, Zappa, Oranda and Floyd, ‘1975’ is a colourful celebration of Susan Bijl’s year of...

New collection ‘1975’ celebrates Susan Bijl’s y...

We recently launched our new collection ‘1975’. With colour names as Volvo, Oak, Vinex, Cleese, Jaws, Zappa, Oranda and Floyd, ‘1975’ is a colourful celebration of Susan Bijl’s year of...

How to dress to impress Wes

How to dress to impress Wes

A new Wes Anderson movie is definitely one of the biggest events among film freaks all over the world. Back in 2014, when his previous movie The Grand Budapest Hotel...

How to dress to impress Wes

A new Wes Anderson movie is definitely one of the biggest events among film freaks all over the world. Back in 2014, when his previous movie The Grand Budapest Hotel...

Inside The New Shopping Bag – Maya Roest & Mischa van Leeuwen

Inside The New Shopping Bag – Maya Roest & Misc...

From time to time we ask users of The New Shoppingbag about their life. For this edition we got in touch with the lovely couple Maya Roest and Mischa van...

Inside The New Shopping Bag – Maya Roest & Misc...

From time to time we ask users of The New Shoppingbag about their life. For this edition we got in touch with the lovely couple Maya Roest and Mischa van...

The New Backpack: a colourful and strong backpack for everybody

The New Backpack: a colourful and strong backpa...

Ahead of our new collection, we will release a new SUSAN BIJL product on February 16th: The New Backpack. Just like The New Shoppingbag we were looking to create a...

The New Backpack: a colourful and strong backpa...

Ahead of our new collection, we will release a new SUSAN BIJL product on February 16th: The New Backpack. Just like The New Shoppingbag we were looking to create a...

Passionately excited about curb your enthusiasm

Passionately excited about curb your enthusiasm

Reunions are rare for television series. Shows tend to run for a couple of years and then they’re done, never to be seen again. This must be a rule, because...

Passionately excited about curb your enthusiasm

Reunions are rare for television series. Shows tend to run for a couple of years and then they’re done, never to be seen again. This must be a rule, because...

Back by popular demand: IFFR x SUSAN BIJL

Back by popular demand: IFFR x SUSAN BIJL

Oh, what a joy! The annual International Film Festival Rotterdam is upon us. From January 24th till February 4th Rotterdam will be the worldwide center in the best of contemporary...

Back by popular demand: IFFR x SUSAN BIJL

Oh, what a joy! The annual International Film Festival Rotterdam is upon us. From January 24th till February 4th Rotterdam will be the worldwide center in the best of contemporary...

Kaapse Maria, an appreciation and a recipe

Kaapse Maria, an appreciation and a recipe

The end of the year is upon us and that basically means we’ve arrived in the annual period of reflection and appreciation. Our loyal readers will acknowledge that for SUSAN...

Kaapse Maria, an appreciation and a recipe

The end of the year is upon us and that basically means we’ve arrived in the annual period of reflection and appreciation. Our loyal readers will acknowledge that for SUSAN...

Inside The New Shopping Bag – Ruochen Wang

Inside The New Shopping Bag – Ruochen Wang

From time to time we ask users of The New Shoppingbag about their life. For this edition we opened up with Ruochen Wang, dancer at the great Scapino Ballet Rotterdam...

Inside The New Shopping Bag – Ruochen Wang

From time to time we ask users of The New Shoppingbag about their life. For this edition we opened up with Ruochen Wang, dancer at the great Scapino Ballet Rotterdam...

Inside The New Shopping Bag: The Leftover series – C.Cruden

Inside The New Shopping Bag: The Leftover serie...

In this edition we enter the creative world of C.Cruden, the Rotterdam fashion designer that makes beautiful garments out of recycled fabrics.

Inside The New Shopping Bag: The Leftover serie...

In this edition we enter the creative world of C.Cruden, the Rotterdam fashion designer that makes beautiful garments out of recycled fabrics.

Inside The New Shopping Bag: The Leftover series – Foekje Fleur

Inside The New Shopping Bag: The Leftover serie...

From time to time we ask users of The New Shoppingbag about their life. In the light of our new ‘Leftover’ collection, a collection entirely made of leftover fabric from...

Inside The New Shopping Bag: The Leftover serie...

From time to time we ask users of The New Shoppingbag about their life. In the light of our new ‘Leftover’ collection, a collection entirely made of leftover fabric from...

Inside The New Shopping Bag: The Leftover series – Daniël Saat

Inside The New Shopping Bag: The Leftover serie...

From time to time we ask users of The New Shopping Bag about their life. In the light of our new ‘Leftover’ collection, a collection entirely made of leftover fabric...

Inside The New Shopping Bag: The Leftover serie...

From time to time we ask users of The New Shopping Bag about their life. In the light of our new ‘Leftover’ collection, a collection entirely made of leftover fabric...

Inside The New Shopping Bag: The Leftover series – Devastator

Inside The New Shopping Bag: The Leftover serie...

We like to introduce you to Devastator, a brand new fashion brand from Rotterdam, run by our friends Erik Bosman and Arij den Otter. Devastator makes high quality fashion from...

Inside The New Shopping Bag: The Leftover serie...

We like to introduce you to Devastator, a brand new fashion brand from Rotterdam, run by our friends Erik Bosman and Arij den Otter. Devastator makes high quality fashion from...

The Leftover collection, a collection entirely made out of leftover fabric

The Leftover collection, a collection entirely ...

In a further effort to reduce waste in a colourful way, we will launch a new collection entirely made of leftover fabric. The ‘Leftover’ collection unites fabric and colours from...

The Leftover collection, a collection entirely ...

In a further effort to reduce waste in a colourful way, we will launch a new collection entirely made of leftover fabric. The ‘Leftover’ collection unites fabric and colours from...

Feel good hit of the fall !!!

Feel good hit of the fall !!!

The early zeroes were an exciting time for those of us who found themselves in the leftfield and outsider area of punk and experimental rock. With labels like 31G from...

Feel good hit of the fall !!!

The early zeroes were an exciting time for those of us who found themselves in the leftfield and outsider area of punk and experimental rock. With labels like 31G from...

Inside The New Shopping Bag – Michiel Schuurman

Inside The New Shopping Bag – Michiel Schuurman

From time to time we ask users of The New Shoppingbag about their life. For this edition we dove into the mind of Amsterdam graphic artist Michiel Schuurman, with whom...

Inside The New Shopping Bag – Michiel Schuurman

From time to time we ask users of The New Shoppingbag about their life. For this edition we dove into the mind of Amsterdam graphic artist Michiel Schuurman, with whom...

SUSAN BIJL teams up with Michiel Schuurman for ‘No Signal’ collection

SUSAN BIJL teams up with Michiel Schuurman for ...

Titled ‘No Signal’, the series contains new versions of SUSAN BIJL classics The New Shoppingbag (medium and large), The New Pouch (medium) and The Long Strap, that – typically for...

SUSAN BIJL teams up with Michiel Schuurman for ...

Titled ‘No Signal’, the series contains new versions of SUSAN BIJL classics The New Shoppingbag (medium and large), The New Pouch (medium) and The Long Strap, that – typically for...

Inside The New Shopping Bag – Jozefien Debaillie

Inside The New Shopping Bag – Jozefien Debaillie

From time to time we ask users of The New Shoppingbag about their life. For this edition we are very excited to offer you a very open and personal interview...

Inside The New Shopping Bag – Jozefien Debaillie

From time to time we ask users of The New Shoppingbag about their life. For this edition we are very excited to offer you a very open and personal interview...

Margiela, the Hermès years

Margiela, the Hermès years

Orange & White, a new fancy SUSAN BIJL colour combination? No, these are the colours that guide you through the ‘Margiela, the Hermès years’ exposition at Antwerp’s MoMu. The show...

Margiela, the Hermès years

Orange & White, a new fancy SUSAN BIJL colour combination? No, these are the colours that guide you through the ‘Margiela, the Hermès years’ exposition at Antwerp’s MoMu. The show...

Inside The New Shopping Bag – Carlos van Hijfte

Inside The New Shopping Bag – Carlos van Hijfte

From time to time we ask users of The New Shopping Bag about their life. For this edition we went behind the curtains with Carlos van Hijfte. Carlos is not...

Inside The New Shopping Bag – Carlos van Hijfte

From time to time we ask users of The New Shopping Bag about their life. For this edition we went behind the curtains with Carlos van Hijfte. Carlos is not...

Into The Echo Chamber with Mike D

Into The Echo Chamber with Mike D

Let’s just start this post with a confession. We are nerds. Total music nerds. Music has been everywhere in our lives for as long as we can remember. Listening to...

Into The Echo Chamber with Mike D

Let’s just start this post with a confession. We are nerds. Total music nerds. Music has been everywhere in our lives for as long as we can remember. Listening to...

Cool to school with our medium backpack

Cool to school with our medium backpack

We are over the moon with the launch of the medium edition of The New Foldable Backpack next week. Having three school going kids ourselves we were looking for a...

Cool to school with our medium backpack

We are over the moon with the launch of the medium edition of The New Foldable Backpack next week. Having three school going kids ourselves we were looking for a...

Inside The New Shopping Bag – Yoske Nishiumi (Out To Lunch)

Inside The New Shopping Bag – Yoske Nishiumi (O...

From time to time we ask users of The New Shoppingbag about their life. For this edition we take you to Portugal. What you probably don’t know is that the...

Inside The New Shopping Bag – Yoske Nishiumi (O...

From time to time we ask users of The New Shoppingbag about their life. For this edition we take you to Portugal. What you probably don’t know is that the...

Scope: The New Shoppingbag through Japanese eyes

Scope: The New Shoppingbag through Japanese eyes

Surprisingly or not, our home away from home is Japan. Since early in our existence, The New Shoppingbag has been a shooting star in the land of the rising sun....

Scope: The New Shoppingbag through Japanese eyes

Surprisingly or not, our home away from home is Japan. Since early in our existence, The New Shoppingbag has been a shooting star in the land of the rising sun....

The warmth of 20th Century Women

The warmth of 20th Century Women

Earlier this year, we did a collaboration with the International Film Festival Rotterdam, releasing a special edition of The New Shoppingbag as part of the official festival merchandise. This was...

The warmth of 20th Century Women

Earlier this year, we did a collaboration with the International Film Festival Rotterdam, releasing a special edition of The New Shoppingbag as part of the official festival merchandise. This was...

Inside The New Shopping Bag – Bertjan Pot

Inside The New Shopping Bag – Bertjan Pot

From time to time we ask users of The New Shoppingbag about their life. In the 9th edition it’s our pleasure to go in depth with renowned Rotterdam designer Bertjan...

Inside The New Shopping Bag – Bertjan Pot

From time to time we ask users of The New Shoppingbag about their life. In the 9th edition it’s our pleasure to go in depth with renowned Rotterdam designer Bertjan...

SUSAN BIJL x Bertjan Pot: more colourful than ever

SUSAN BIJL x Bertjan Pot: more colourful than ever

We are very excited to let you know we have teamed up with Bertjan Pot for a special collection. The cooperation has resulted in 6 very colourful specials, which will...

SUSAN BIJL x Bertjan Pot: more colourful than ever

We are very excited to let you know we have teamed up with Bertjan Pot for a special collection. The cooperation has resulted in 6 very colourful specials, which will...

The melancholic appeal of Blonde Redhead

The melancholic appeal of Blonde Redhead

Music is a big deal for us. Those who’ve visited our flagship store in Rotterdam will have had their ears caressed by the tones of our favorite artists or internet...

The melancholic appeal of Blonde Redhead

Music is a big deal for us. Those who’ve visited our flagship store in Rotterdam will have had their ears caressed by the tones of our favorite artists or internet...

Our new Minerals collection pays tribute to nature’s powerful colours

Our new Minerals collection pays tribute to nat...

We are very excited to have launched our new collection ‘Minerals’ on February 17th. With the 8 new colours Rhodo, Agaat, Jade, Helio, Git, Calcite, Aqua and Tetra we offer...

Our new Minerals collection pays tribute to nat...

We are very excited to have launched our new collection ‘Minerals’ on February 17th. With the 8 new colours Rhodo, Agaat, Jade, Helio, Git, Calcite, Aqua and Tetra we offer...

Louis C.K., the funny phenomenon

Louis C.K., the funny phenomenon

From fatal nut allergies to soldiers lost in war to slavery… If there’s one thing almost all of us seem to agree on, it’s that these are dark times. And...

Louis C.K., the funny phenomenon

From fatal nut allergies to soldiers lost in war to slavery… If there’s one thing almost all of us seem to agree on, it’s that these are dark times. And...