What we like

Clean-up walk!

Clean-up walk!

Join us on Saturday, September 21st, for a clean-up walk at de Nieuwe Binnenweg, Rotterdam. Together with ‘Het Onverharde Pad’, we will gear up to tidy the streets!

Clean-up walk!

Join us on Saturday, September 21st, for a clean-up walk at de Nieuwe Binnenweg, Rotterdam. Together with ‘Het Onverharde Pad’, we will gear up to tidy the streets!

Presenting REVERB, the new collection!

Presenting REVERB, the new collection!

Introducing The New Kumihimo Strap! Join the celebration on Friday, September 13th: drinks, food, and music from 17:00 to 20:00 at our Flagship store.

Presenting REVERB, the new collection!

Introducing The New Kumihimo Strap! Join the celebration on Friday, September 13th: drinks, food, and music from 17:00 to 20:00 at our Flagship store.

SUSAN BIJL & Funkie House invite: Iwan Smit & Lizer van Hattem

SUSAN BIJL & Funkie House invite: Iwan Smit & L...

SUSAN BIJL celebrates Funkie House's 35th anniversary! On Saturday, August 31st, from 12 - 17 at Funkie House.  

SUSAN BIJL & Funkie House invite: Iwan Smit & L...

SUSAN BIJL celebrates Funkie House's 35th anniversary! On Saturday, August 31st, from 12 - 17 at Funkie House.  

Mylene and Stella on the left, discussing stichings with a line manager and seamstress.

Beyond ‘Made in China’

Visiting the factories is more than just checking on production; it’s about building relationships and working together.

Beyond ‘Made in China’

Visiting the factories is more than just checking on production; it’s about building relationships and working together.

40th anniversary Rotterdam Unlimited Zomercarnaval

40th anniversary Rotterdam Unlimited Zomercarnaval

In our summer campaign, we presented some of the wonderful participants of the Rotterdam Unlimited Summer Carnival, the ultimate celebration of summer in the city.

40th anniversary Rotterdam Unlimited Zomercarnaval

In our summer campaign, we presented some of the wonderful participants of the Rotterdam Unlimited Summer Carnival, the ultimate celebration of summer in the city.

Natural indigo by Buaisou

Natural indigo by Buaisou

From Japan to Paris, via Rotterdam: witnessing the authentic process of creating Japanese indigo at this level is truly magical.

Natural indigo by Buaisou

From Japan to Paris, via Rotterdam: witnessing the authentic process of creating Japanese indigo at this level is truly magical.

The New Tote Bag in Black & Black!

The New Tote Bag in Black & Black!

Join the party on June 27th, with Black & Black themed drinks, food & music by Vinnie Foewakka (At Denko’s) at our Flagship store from 17:00 to 20:00.

The New Tote Bag in Black & Black!

Join the party on June 27th, with Black & Black themed drinks, food & music by Vinnie Foewakka (At Denko’s) at our Flagship store from 17:00 to 20:00.

Exploring Alvar Aalto's world in Helsinki

Exploring Alvar Aalto's world in Helsinki

Visiting Aalto Home, Aalto Studio, Paimio Sanatorium, and A-Factory.

Exploring Alvar Aalto's world in Helsinki

Visiting Aalto Home, Aalto Studio, Paimio Sanatorium, and A-Factory.

In-store repair day!

In-store repair day!

On Saturday, June 22nd, you can instantly repair your shopping bag, pouch or foldable backpack in our flagship store!

In-store repair day!

On Saturday, June 22nd, you can instantly repair your shopping bag, pouch or foldable backpack in our flagship store!

Outdoor Office Day Rotterdam

Outdoor Office Day Rotterdam

Join us on June 13th for International Outdoor Office Day and move your work outside! 

Outdoor Office Day Rotterdam

Join us on June 13th for International Outdoor Office Day and move your work outside! 

Film Screening: Nico, 1988.

Film Screening: Nico, 1988.

On Thursday, May 2nd, we rejoin forces with Roffa Mon Amour for the film screening of ‘Nico, 1988’.

Film Screening: Nico, 1988.

On Thursday, May 2nd, we rejoin forces with Roffa Mon Amour for the film screening of ‘Nico, 1988’.

SUSAN BIJL X Tsutaya Books Daikanyama, Tokyo

SUSAN BIJL X Tsutaya Books Daikanyama, Tokyo

We are thrilled to show you our new pop-up in Japan, from April 9-26th. Hosted by Tsutaya Books Daikanyama, our favourite bookstore in Tokyo.

SUSAN BIJL X Tsutaya Books Daikanyama, Tokyo

We are thrilled to show you our new pop-up in Japan, from April 9-26th. Hosted by Tsutaya Books Daikanyama, our favourite bookstore in Tokyo.

Amaretti biscuits recipe

Amaretti biscuits recipe

Truly easy yet very impressive (and delicious) Amaretti biscuits.

Amaretti biscuits recipe

Truly easy yet very impressive (and delicious) Amaretti biscuits.

Support Gaza

Support Gaza

We are donating to Oxfam Novib to support critical needs in Gaza. If you want to donate or learn more about how you can help, please find below a list...

Support Gaza

We are donating to Oxfam Novib to support critical needs in Gaza. If you want to donate or learn more about how you can help, please find below a list...

Inside The New Shopping Bag – Paulien Cornelisse

Inside The New Shopping Bag – Paulien Cornelisse

We watched Paulien Cornelisse’s wonderful programme Tokidoki in Japan and later caught her wearing The New Raincoat in England! Time to celebrate our mutual interests!

Inside The New Shopping Bag – Paulien Cornelisse

We watched Paulien Cornelisse’s wonderful programme Tokidoki in Japan and later caught her wearing The New Raincoat in England! Time to celebrate our mutual interests!

The new 2024 collection: Amplify

De nieuwe 2024 collectie: Amplify

Amplify! Deze collectie put inspiratie uit het maken en versterken van muziek, waarin felle kleurcombinaties zinderen van instrumentale energie.

De nieuwe 2024 collectie: Amplify

Amplify! Deze collectie put inspiratie uit het maken en versterken van muziek, waarin felle kleurcombinaties zinderen van instrumentale energie.

Cleansing miso soup recipe

Cleansing miso soup recipe

Miso soup is one of the fundamental dishes in Japanese cuisine. It is part of the traditional Japanese breakfast (with a bowl of rice and pickles) but is also served...

Cleansing miso soup recipe

Miso soup is one of the fundamental dishes in Japanese cuisine. It is part of the traditional Japanese breakfast (with a bowl of rice and pickles) but is also served...

Your purchase backs Jeugdfonds Sport & Cultuur!

Your purchase backs Jeugdfonds Sport & Cultuur!

Every December purchase at SUSAN BIJL supports a child in joining a sports or culture club next year. 20% of our revenue will be donated to the fund!

Your purchase backs Jeugdfonds Sport & Cultuur!

Every December purchase at SUSAN BIJL supports a child in joining a sports or culture club next year. 20% of our revenue will be donated to the fund!

Inside The New Shopping Bag with Hiroka Suyama from style department_

Inside The New Shopping Bag with Hiroka Suyama ...

From time to time we interview users of The New Shopping Bag. In honour of our presentation at the store 'style department_' in Shibuya, Tokyo, we asked store owner Hiroka...

Inside The New Shopping Bag with Hiroka Suyama ...

From time to time we interview users of The New Shopping Bag. In honour of our presentation at the store 'style department_' in Shibuya, Tokyo, we asked store owner Hiroka...

DID SOMEONE SAY CAKE?!

DID SOMEONE SAY CAKE?!

Butterscotch coconut sponge cake (coconut lover or not, this cake is worth a try, according to Robin).

DID SOMEONE SAY CAKE?!

Butterscotch coconut sponge cake (coconut lover or not, this cake is worth a try, according to Robin).

SUSAN BIJL pop-up at style department_ Shibuya, Tokyo

SUSAN BIJL pop-up at style department_ Shibuya,...

Nov 10-23: our fourth SUSAN BIJL pop-up store in Japan this year! 

SUSAN BIJL pop-up at style department_ Shibuya,...

Nov 10-23: our fourth SUSAN BIJL pop-up store in Japan this year! 

From Stash to Tote

From Stash to Tote

How SUSAN BIJL designs emerge from each other. From pouch to bum bag, from stash to tote!

From Stash to Tote

How SUSAN BIJL designs emerge from each other. From pouch to bum bag, from stash to tote!

KASSL EDITIONS X SUSAN BIJL

KASSL EDITIONS X SUSAN BIJL

An exclusive burst of a luxurious reinterpretation of our shopping bag.

KASSL EDITIONS X SUSAN BIJL

An exclusive burst of a luxurious reinterpretation of our shopping bag.

Introducing SHIFT

Introducing SHIFT

Introducing the SHIFT collection and the latest addition, The New Tote Bag! Save the date: September 29th!

Introducing SHIFT

Introducing the SHIFT collection and the latest addition, The New Tote Bag! Save the date: September 29th!

10 years on the Mauritsweg!

10 years on the Mauritsweg!

Our flagship store is moving! With a heavy heart, we bid farewell to our Mauritsweg location, as it's time for a larger space and a fresh beginning. Starting from Monday,...

10 years on the Mauritsweg!

Our flagship store is moving! With a heavy heart, we bid farewell to our Mauritsweg location, as it's time for a larger space and a fresh beginning. Starting from Monday,...

Summery Garden Pea Soup

Summery Garden Pea Soup

This summer, SUSAN BIJL and Chef Monique continue the Dutch tradition of using peas in soup.  

Summery Garden Pea Soup

This summer, SUSAN BIJL and Chef Monique continue the Dutch tradition of using peas in soup.  

Unveiling the Art of Instant Pickling

Unveiling the Art of Instant Pickling

From the tangy and crisp cucumber slices to the delicate sweetness of pickled carrots and rhubarb! An inventive workshop has broadened our palate and inspired us to experiment with flavours even more!

Unveiling the Art of Instant Pickling

From the tangy and crisp cucumber slices to the delicate sweetness of pickled carrots and rhubarb! An inventive workshop has broadened our palate and inspired us to experiment with flavours even more!

Summer vibes radio

Summer vibes radio

Retour de Plage is a radio show on France Musique, broadcasting music you do not often hear on a national radio station.

Summer vibes radio

Retour de Plage is a radio show on France Musique, broadcasting music you do not often hear on a national radio station.

Bum Bag Bash!

Bum Bag Bash!

We are presenting a collection presenting limited editions of The New Bum Bag!

Bum Bag Bash!

We are presenting a collection presenting limited editions of The New Bum Bag!

Installation at AL Gallery, Tokyo

Installation at AL Gallery, Tokyo

This June, we are happy to be in Tokyo at AL Gallery, a beautiful space in Ebisu near Naka-Meguro station, where we have designed a special installation-style exhibition of our products. 6/15...

Installation at AL Gallery, Tokyo

This June, we are happy to be in Tokyo at AL Gallery, a beautiful space in Ebisu near Naka-Meguro station, where we have designed a special installation-style exhibition of our products. 6/15...

Open call! Short skate film contest

Open call! Short skate film contest

July 22nd: an evening of skate & film with Roffa Mon Amour & SUSAN BIJL. Submit your skate film, win a screening! 

Open call! Short skate film contest

July 22nd: an evening of skate & film with Roffa Mon Amour & SUSAN BIJL. Submit your skate film, win a screening! 

スーザン·ベル pop-up at Hiroppa!

スーザン·ベル pop-up at Hiroppa!

SUSAN BIJL in Japan! We open our second pop-up store in Hiroppa park at Hasami Town, located in the south of Japan, on the second biggest isle Kyushu. 

スーザン·ベル pop-up at Hiroppa!

SUSAN BIJL in Japan! We open our second pop-up store in Hiroppa park at Hasami Town, located in the south of Japan, on the second biggest isle Kyushu.