Inside The New Shopping Bag – Adrianus Kundert

From time to time we ask users of The New Shopping Bag about their life. In light of our current art inspired collection ‘Untitled’, we’ve approached several people from the art scene to be part of this interview series. In this article we give the floor to Adrianus Kundert. Adrianus is a Design Academy alumnus whose colourful work is characterized by its intelligent playfulness. He’s responsible for the current design of our instore presentation of the new ‘Leftover’ collection. Enjoy this interview and come by our store to see this beautiful work.

Describe yourself in three words.
Creative, bold and beautiful

Where are you now?
I am sitting in the train back to Rotterdam, after a wild night in Dongen. Surrounded by a group of ladies that are exchanging the hottest gossip of the yoga class they all attend to.

Tell us something about you and The New Shopping Bag
As you might know the SUSAN BIJL bags are extremely strong and have in that way been very helpful in carrying stuff throughout the city. Insiders know that dead animals get super heavy and the bags have been very beneficial.

What ecological measures would you take if you ruled the world?
Great question, there is a big chance I will actually rule the world soon and this is a great way to introduce my vision. First of all, each product will be given a lifetime according to the materials used, and can not be replaced until that time is over. In case of a SUSAN BIJL bag this will be around a lifetime.

How do you brighten up your existence?
In dark days chocolate milk, but on regular Tuesdays I go for Nutella. The soft and sweet substance has made my day since I can remember.

What part does colour play in that process?
I made the anti Jan des Bouvrie rule around 4 years ago. This means that nothing of my belongings can be plain white, and should always have some kind of colour, print or pattern.

What is your favorite ‘Untitled’ artwork? Or other favorite art (all time or recently)?
I get mostly inspired walking on streets like the Zwart Janstraat. As a designer I would always have the tendency to make or buy my stuff within a spectrum of aesthetics. I really enjoy the signing of the shops, or the unusual design of the apparel that has a different reason of existence.

How does art influence you in your daily life?
Most art made for the sake of art I find pretty boring and I don’t really value the emotional side of art like I am supposed too. When I really observe an object closely I check how it’s made and enjoy the colours.

Which music have you been listening to recently?
Since I didn’t pay for my Spotify my contract got suspended, so I mainly listen to obscure remixes on Soundcloud that for an obvious reason didn’t make it onto Spotify. But the song Voie Lactée by Fernõ is definitely underrated.

What is your biggest loss?
Someone stole my Susan Bijl x Michiel Schuurman shopping bag at Weelde this summer. It also included my favorite jacket and bicycle pump, which makes it even sadder.

What is your ultimate destination?
I would like to rest in peace somewhere close to the Arctic circle, deep into the permafrost so my body gets preserved as long as possible and can probably revive when technology is ready.

Photography by Jan Bijl