SUSAN BIJL X BONNE

It is no surprise that SUSAN BIJL and BONNE bonded again. What started in 2021 as a Rotterdam x Amsterdam collaboration built on shared values - durable, unisex design for everyday use - now sets sail for new territory. 

The BONNE FW26 collection, titled The Sailor, tells the story of today's sustainable cargo methods. This time, the inspiration comes from the colourful spinnaker sails of leisure boats, made from the same lightweight, durable nylon ripstop fabric as the SUSAN BIJL bags. The result is a collection that feels at home on the water as much as it does on land.⁠

⁠The Collection 
SUSAN BIJL X BONNE is part of The Sailor, the BONNE FW26 collection inspired by the colours and forms of the nautical alphabet; the signal flags that have guided seafarers for centuries. The collaboration consists of The New Shopping Bag Large and The New Trash Bag Medium, both in five colours, plus a rainproof anorak and rainproof pants in Sailor Blue. Waterproof essentials designed for life on board and everyday use.

 

The Fabric
The nylon ripstop material is the thread that ties both brands together — literally. Lightweight, durable, and built to handle whatever the day brings. Whether you're on deck or navigating the city, the fabric performs.

The Collaboration
Like the first time around five years ago, this collection grows from a shared belief that good design should last, function well, and never shout. The Sailor is a natural next chapter. As part of the collaboration, SUSAN BIJL will create a pop-up at the BONNE store on Warmoesstraat 67, home to the Warmoes Biënnale, an initiative by Bonne Reijn and Justus Cohen Tervaert, who are also the founders of fashion brand BONNE and artistic platform De Schans. At Warmoesstraat 67, they bring all their initiatives under one roof: clothing store, exhibition space, music studio, literary venue, and bookstore. The Biënnale uses these spaces, and others in the neighbourhood, from flower shops to shawarma restaurants, as platforms for the people, stories, and dreams that make up the street, pushing back against the homogenous image that so often gets projected onto it from the outside. BONNE items will also be sold at the SUSAN BIJL flagship store in Rotterdam. The two cities, meeting each other halfway.

SUSAN BIJL x BONNE is available on Thursday, April 16th, at 10:00 CET

Join us for the launch party on Thursday at BONNE's flagship store at Warmoesstraat 67 in Amsterdam from 17.00 - 21.00 where we will serve some drinks and team BONNE and SUSAN BIJL will spin some vinyl.

 

Revisit our 2021 collaboration here.

Product photography by Jan Bijl.
Campaign by Louis Rakim Oomes.

 

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